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Strict Standards: Declaration of Prodotti_ordine::staticGet() should be compatible with & DB_DataObject::staticGet($class, $k, $v = NULL) in /htdocs/public/formazione/classes/Prodotti_ordine.php on line 0

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Sessione
Formazione ETP Learning Drink Eventi

Sessione


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Strict Standards: Declaration of Sessioni_aziende::staticGet() should be compatible with & DB_DataObject::staticGet($class, $k, $v = NULL) in /htdocs/public/formazione/pear/PEAR/DB/DataObject/Generator.php(1135) : eval()'d code on line 35
LA GESTIONE DEL BRAND NEI MERCATI GLOBALI Sony, 19-20 ottobre 2012


Titolo sessione: LA GESTIONE DEL BRAND NEI MERCATI GLOBALI

Sede aziendale: Sony

Docente di riferimento:
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Strict Standards: Declaration of Team::staticGet() should be compatible with & DB_DataObject::staticGet($class, $k, $v = NULL) in /htdocs/public/formazione/pear/PEAR/DB/DataObject/Generator.php(1135) : eval()'d code on line 31
Roberto Panzarani

Hotel di riferimento: BLACK HOTEL, Roma

Obiettivi formativi: 

  • Sviluppare la capacità del Brand di trasformarsi in valore economico per costituirsi come  brand equity
  • Gestire la globalizzazione della marca tra diversità culturali e brand migration
  • Comprendere la complessità dello scenario competitivo attuale e saperla affrontare in modo innovativo

 

 
 Business Case: Global Brand Management




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Testimonial:
Strict Standards: Non-static method DB_DataObject::factory() should not be called statically in /htdocs/public/formazione/sessione_dettaglio_etp.php on line 82
Andrea Cuneo - Marketing Director SCE ITaly



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